The 2018 Trends Marketing Executives Feel Least Prepared For

MarketingProf shares a great article about what Marketing Executives Are Least Prepared For.

Marketing executives say artificial intelligence, augmented/virtual reality, and voice search are the 2018 trends they feel most unprepared for, according to recent research from Conductor.

The report was based on data from a survey of 500 marketing executives (29% work for B2B firms, 14% work for B2C firms, and 26% work for hybrid B2B-B2C firms).

Enjoy…

 

2017-12-28T09:53:58+00:00By |Change, Marketing & Promotions|